If you’ve gotten to this point, then you’ve come a long way. What is left undone is setting up a website for your indie record label. This should not be a problem if you’ve been following us right from the start.
In setting up your indie record label’s website, ensure it can collect donations, sell merch, and serve as a lead generation tool. Your ability to succeed as an independent record label is dependent on these three areas.
Setting up a website does not necessarily entail you being a programmer. There are ways more than one to set up a website. Let’s proffer at least three popular methods you can employ in setting up a website for your record label;
Using a Website Builder
This is the easiest option to set up a website. You can find templates, hosting, domain name, email address, and support in a single place. The website builder fixes all of the complex tasks.
Website builders are ways of removing all of the complications usually involved in the building of a website.
The beauty of website builders is the ease of use, zero technical knowledge, and numerous design templates available. You won’t need additional software to get started, and the website’s security is the job of the website builder.
Today, Wix, Shopify, and Weebly are some of the best website builders out there.
Using a Content Management System
While Content Management systems are like website builders, they are a bit complicated. The most popular content management system include; WordPress, Drupal, Joomla, Magento, and Squarespace.
The preference millions have for CMS like WordPress is the availability of thousands of plugins that add special features to the website.
CMS allows you to choose your hosting, and there’s technical flexibility. This is also ideal for multi-language websites.
Programming a Website
This is building a website from scratch. You are more likely to hire someone to get this done as it involves a lot of technical knowledge.
By building from scratch, the possibilities are limitless, and you can always lay your hands on cost-friendly hosting. In reality, you have the maximum flexibility on what you’ll want out of your indie record label’s website.
Tips to Building Your Indie Record Label’s Website
- Create a mind map of what you’ll want out of your indie record label’s website. Put these thoughts into writing.
- Take a look at other record labels’ websites. Pick out interesting features and let them guide your options. We are talking about established record label’s websites
- After identifying what you’ll want out of the website, share your ideas with your team. Be open-minded to all the ideas and additions.
- Create a list of all the pages the website will have based on the ideas. Try to give a name to these pages.